AXSChat Podcast

AXSChat Podcast with Gavin Neate Founder and CEO of Neatbox

October 11, 2021 Antonio Santos, Debra Ruh, Neil Milliken talk with Gavin Neate
AXSChat Podcast
AXSChat Podcast with Gavin Neate Founder and CEO of Neatbox
AXSChat Podcast +
Help us continue making great content for listeners everywhere.
Starting at $3/month
Support
Show Notes Transcript

Gavin Neate Founder and CEO of Neatbox

18 years working directly with disabled people in the charity sector combined with his determination to address the challenges his clients were facing on a daily basis led Gavin start his own solution led company. His unique skills and passion for positive change make him a superb evangelist for equality, diversity and inclusion.

Support the Show.

Follow axschat on social media
Twitter:

https://twitter.com/axschat
https://twitter.com/AkwyZ
https://twitter.com/neilmilliken
https://twitter.com/debraruh

LinkedIn
https://www.linkedin.com/in/antoniovieirasantos/
https://www.linkedin.com/company/axschat/

Vimeo
https://vimeo.com/akwyz




1
00:00:00,290 --> 00:00:02,740
>> Hello and welcome
to axsc chat.

2
00:00:02,740 --> 00:00:06,790
We're delighted to have
a returning guest today.

3
00:00:06,790 --> 00:00:12,350
It's multi award winning
serial entrepreneur Gavin Gavin.

4
00:00:12,350 --> 00:00:14,260
I don't know. We're putting
your leg a little bit,

5
00:00:14,260 --> 00:00:16,220
but we're we're really glad
to have you back.

6
00:00:16,220 --> 00:00:19,260
Gavin is the founder
of Meat Books

7
00:00:19,260 --> 00:00:22,470
and long time friend Baxter.

8
00:00:23,100 --> 00:00:26,370
But for those of you
who have tuned in

9
00:00:26,370 --> 00:00:29,450
and this is your first time
seeing Gavin Gavin,

10
00:00:29,450 --> 00:00:31,980
can you tell us who you are
or what you do?

11
00:00:33,140 --> 00:00:37,420
And, you know, a little bit
about neat box and welcome,

12
00:00:38,000 --> 00:00:39,840
>> and it will be
an absolute pleasure.

13
00:00:40,480 --> 00:00:48,190
Very briefly, my post has been
around disability from 1996,

14
00:00:48,190 --> 00:00:49,900
when I joined Guide Dogs
for the Blind.

15
00:00:49,900 --> 00:00:52,390
After being in the military
for 10 years,

16
00:00:52,390 --> 00:00:53,870
I joined Guide Dogs
for the Blind

17
00:00:53,870 --> 00:00:56,660
to become a guide dog
mobility instructor.

18
00:00:56,660 --> 00:00:58,810
It was a
three year apprenticeship

19
00:00:58,810 --> 00:01:01,940
and I qualified in 1999

20
00:01:01,940 --> 00:01:04,330
and then just began
an amazing career,

21
00:01:04,330 --> 00:01:06,040
training people
how to use guide dogs

22
00:01:06,040 --> 00:01:09,260
on seeing items
as people would call them.

23
00:01:09,260 --> 00:01:12,820
And this was just happening
at a very, very exciting time

24
00:01:12,820 --> 00:01:16,560
as far as personal technology
or accessible technology

25
00:01:16,560 --> 00:01:19,440
was was actually happening
at the same time.

26
00:01:19,440 --> 00:01:22,800
So originally I was like,
Well, I'll get a PC

27
00:01:22,800 --> 00:01:25,650
and I'm going to start writing
my notes up on the PC.

28
00:01:25,650 --> 00:01:29,490
But then increasingly, as I was
training people with guide dogs,

29
00:01:29,490 --> 00:01:31,910
they would turn up and they
would take their phone out

30
00:01:31,910 --> 00:01:33,280
and it would be
talking to them.

31
00:01:33,280 --> 00:01:36,470
Or they'd be using GPS,
early GPS with tracker

32
00:01:36,470 --> 00:01:38,990
and track a breeze
and human waste stuff.

33
00:01:38,990 --> 00:01:41,210
And I was like, Oh wow,
this is really interesting.

34
00:01:41,210 --> 00:01:45,720
But it wasn't until 2006 when it
just became truly exciting,

35
00:01:45,720 --> 00:01:48,970
which was iPhone to us.
And then with the iPhone to say

36
00:01:48,970 --> 00:01:51,730
I was just like
I did tech talks on every class.

37
00:01:52,450 --> 00:01:54,840
I had people talking
to each other.

38
00:01:54,840 --> 00:01:56,410
All my clients
were talking to each other

39
00:01:56,410 --> 00:01:59,250
about the amazing technology
that they were using,

40
00:01:59,250 --> 00:02:01,310
and I just became
really excited.

41
00:02:01,950 --> 00:02:05,000
Although not particularly good
at using it about technology

42
00:02:05,000 --> 00:02:06,510
until I then
bought my first iPhone

43
00:02:06,510 --> 00:02:07,910
and then learned voiceover

44
00:02:07,910 --> 00:02:10,270
and a reasonably proficient
with voiceover now,

45
00:02:10,270 --> 00:02:11,560
which was Promise Day.

46
00:02:11,560 --> 00:02:16,200
So that led to me thinking
about how technology could help

47
00:02:16,200 --> 00:02:17,980
for people
that I was working with

48
00:02:18,570 --> 00:02:20,640
until eventually I was
just coming up with ideas

49
00:02:20,640 --> 00:02:22,120
as to how technology
could be used

50
00:02:22,120 --> 00:02:25,960
to support them in a world
where the truth be known.

51
00:02:26,740 --> 00:02:28,980
There wasn't many people
doing that.

52
00:02:28,980 --> 00:02:30,650
There were people
coming up with ideas

53
00:02:30,650 --> 00:02:32,900
and then retrofitting
the solution

54
00:02:32,900 --> 00:02:36,050
to minority groups
in e-commerce.

55
00:02:36,710 --> 00:02:39,410
But there wasn't anybody
who was coming up with solutions

56
00:02:39,410 --> 00:02:42,220
that were really addressing
the needs of those people.

57
00:02:42,220 --> 00:02:44,930
So that's where
the company idea came from.

58
00:02:44,930 --> 00:02:48,450
2015 I left Guide Dogs
for the Blind after 18 years,

59
00:02:48,450 --> 00:02:52,460
and then from that moment
I committed myself

60
00:02:52,460 --> 00:02:53,670
should have been committed

61
00:02:53,670 --> 00:02:57,420
to actually working
for notebooks full time.

62
00:02:59,010 --> 00:03:01,400
If that kind of covers it
a little bit, yeah.

63
00:03:01,400 --> 00:03:03,820
>> And I think we've pretty
much been talking

64
00:03:03,820 --> 00:03:06,410
since really early,
early days

65
00:03:06,410 --> 00:03:09,150
because we got introduced
through my colleagues

66
00:03:09,150 --> 00:03:12,420
who were looking
to support SMEs and

67
00:03:13,440 --> 00:03:16,460
and you've been on
that process fairly early on,

68
00:03:16,460 --> 00:03:19,920
but also part of our family
and community.

69
00:03:19,920 --> 00:03:23,770
And we're glad to have you here
as part of the big network

70
00:03:23,770 --> 00:03:26,880
of allies and inventors
and innovators in the space.

71
00:03:26,880 --> 00:03:32,120
So really love what you're doing
in terms of the ethos

72
00:03:32,120 --> 00:03:36,970
of the the organization
and you know, actually

73
00:03:39,450 --> 00:03:41,580
what you said
to solving the problems,

74
00:03:41,580 --> 00:03:43,380
you know, with button
being the app

75
00:03:43,380 --> 00:03:47,060
that enable people to access
pedestrian crossings

76
00:03:47,060 --> 00:03:49,720
safely solving a real problem

77
00:03:49,720 --> 00:03:53,860
and then welcome also solving
a customer service issue

78
00:03:53,860 --> 00:03:58,080
about making sure that people
with different disabilities

79
00:03:58,080 --> 00:04:00,690
get the kind of greeting
and support

80
00:04:00,690 --> 00:04:03,380
that they need
when they turn up at premises.

81
00:04:03,380 --> 00:04:06,630
And that has bigger
social implications.

82
00:04:07,360 --> 00:04:10,980
So, so I know Deborah
is going to question

83
00:04:10,980 --> 00:04:12,880
for those of you
that are watching this video

84
00:04:12,880 --> 00:04:14,230
and wondering why Antonio

85
00:04:14,230 --> 00:04:17,430
is able to sit
so still graphic image

86
00:04:17,430 --> 00:04:20,500
because he's on a bus
and will only join us

87
00:04:20,500 --> 00:04:22,100
when he wants to ask
a question.

88
00:04:23,010 --> 00:04:24,350
Go on, Deborah.

89
00:04:24,350 --> 00:04:26,550
>> Thank you. Thank you.
And Gavin, welcome back.

90
00:04:26,550 --> 00:04:28,920
Welcome back and congratulations
on your award.

91
00:04:28,920 --> 00:04:33,020
We you're just loved.
We all love you and community.

92
00:04:33,020 --> 00:04:36,080
So we were very, very thrilled
that you won that well.

93
00:04:36,080 --> 00:04:38,030
And the reason why Gavin
is we appreciate

94
00:04:38,030 --> 00:04:39,260
that you're an inventor.

95
00:04:39,260 --> 00:04:41,520
We like that you're a leader.
But at the same time,

96
00:04:41,520 --> 00:04:44,500
you're a really good person
that always gives back,

97
00:04:44,500 --> 00:04:46,920
and we just are always
grateful for that.

98
00:04:46,920 --> 00:04:48,950
So thank you, Gavin.

99
00:04:48,950 --> 00:04:52,910
And yeah, but would you
would you explore it

100
00:04:52,910 --> 00:04:54,390
a little bit more
what you're doing?

101
00:04:54,390 --> 00:04:55,600
Because why?

102
00:04:55,600 --> 00:04:57,390
I'm so fascinated
with neat boxes,

103
00:04:57,390 --> 00:05:00,310
because how I believe
we're going to solve

104
00:05:00,310 --> 00:05:04,640
our biggest societal problems
is sort of solving in a way

105
00:05:04,640 --> 00:05:08,320
that it it's blended into
the way everything else works.

106
00:05:08,320 --> 00:05:10,080
So like you said, you know,

107
00:05:10,940 --> 00:05:13,140
when you're when you're
in a city or a new city

108
00:05:13,140 --> 00:05:14,880
or you're going in places,

109
00:05:14,880 --> 00:05:19,580
you have to blend the solutions
into what's already there.

110
00:05:19,580 --> 00:05:22,140
And that's one reason
why I think neat box

111
00:05:22,140 --> 00:05:23,630
is so interesting.

112
00:05:23,630 --> 00:05:25,430
But would you mind
just exploring

113
00:05:25,430 --> 00:05:27,030
that part of it a little bit?

114
00:05:27,970 --> 00:05:30,930
>> Yeah, this is I have
a guerrilla campaign

115
00:05:31,870 --> 00:05:35,280
which is hidden
underneath a product

116
00:05:35,860 --> 00:05:38,720
and the guerrilla campaign,
and I know it's the same

117
00:05:38,720 --> 00:05:41,180
with all of my basic threats
on axis Chuck

118
00:05:41,180 --> 00:05:43,490
is the thing
that we're trying to do.

119
00:05:44,210 --> 00:05:47,380
We're all trying to change
society towards the one

120
00:05:47,380 --> 00:05:48,980
that we know needs to exist

121
00:05:48,980 --> 00:05:51,930
in order for people
to feel included

122
00:05:51,930 --> 00:05:54,450
and to be included
and to include themselves.

123
00:05:54,450 --> 00:05:57,530
So there's a guerrilla campaign
underneath the product,

124
00:05:57,530 --> 00:05:59,900
so we talk about a product
just for a second.

125
00:05:59,900 --> 00:06:01,200
Welcome button.

126
00:06:01,200 --> 00:06:04,180
As Neal said, presses buttons
are pedestrian crossings,

127
00:06:04,180 --> 00:06:05,780
which is fantastic.

128
00:06:06,330 --> 00:06:08,500
It's an easy thing to do.
It's a product.

129
00:06:08,500 --> 00:06:11,890
Welcome makes sure
that disabled people

130
00:06:11,890 --> 00:06:14,280
get the kind of service
they need

131
00:06:14,280 --> 00:06:16,180
when they walk through
the door of any place

132
00:06:16,180 --> 00:06:18,670
where they're going to be met
by somebody face-to-face.

133
00:06:18,670 --> 00:06:20,200
So these are two products,

134
00:06:20,200 --> 00:06:24,430
but if we go under
the surface of welcome,

135
00:06:24,430 --> 00:06:25,780
I think we'll start with.

136
00:06:25,780 --> 00:06:27,820
Then we can see
this guerrilla campaign,

137
00:06:27,820 --> 00:06:29,580
which is this
kind of undercurrent

138
00:06:29,580 --> 00:06:31,670
of what we're trying
to do socially.

139
00:06:32,280 --> 00:06:35,510
So look at traditional
customer service,

140
00:06:35,510 --> 00:06:38,630
customer service generally
as you train a staff member

141
00:06:38,630 --> 00:06:42,410
when they join a company
and then you kind of hope

142
00:06:42,410 --> 00:06:44,930
that when they meet somebody
further down the line,

143
00:06:44,930 --> 00:06:46,650
they're going to put
that into practice.

144
00:06:46,650 --> 00:06:48,350
But at the time
that you're training them,

145
00:06:48,350 --> 00:06:49,640
the reason you're doing it is

146
00:06:49,640 --> 00:06:51,850
so that you can say
they've had training.

147
00:06:51,850 --> 00:06:55,320
It doesn't necessarily
that connect it to the service

148
00:06:55,320 --> 00:06:56,760
that they deliver in the moment,

149
00:06:56,760 --> 00:06:58,810
because that could be two years
before they meet somebody

150
00:06:58,810 --> 00:07:00,430
who has a particular condition

151
00:07:00,430 --> 00:07:02,680
or they become aware
of that condition.

152
00:07:02,680 --> 00:07:07,180
And so what we're doing there is
we're saying you are the person

153
00:07:07,180 --> 00:07:11,340
who's going to do to
or for the disabled person.

154
00:07:12,080 --> 00:07:13,710
But when you flip it around,

155
00:07:13,710 --> 00:07:16,440
when you say
to the disabled visitor,

156
00:07:17,080 --> 00:07:18,940
you're in charge
of the relationship.

157
00:07:19,910 --> 00:07:23,190
You're actually doing way
more than creating a product,

158
00:07:23,190 --> 00:07:26,050
you're actually changing
the balance of society.

159
00:07:26,930 --> 00:07:29,320
If we can change
the balance of society

160
00:07:29,320 --> 00:07:32,720
to make the disabled person
in charge of that relationship,

161
00:07:33,680 --> 00:07:37,140
then we're doing
something way bigger

162
00:07:37,140 --> 00:07:38,380
than delivering a product.

163
00:07:38,380 --> 00:07:41,100
We're actually
we're delivering something

164
00:07:41,100 --> 00:07:42,560
that's never been done before,

165
00:07:42,560 --> 00:07:45,530
which is or has been done
in different ways.

166
00:07:45,530 --> 00:07:48,740
But in this way, we're saying
the disabled persons in charge.

167
00:07:49,460 --> 00:07:51,370
And if we look back
over centuries,

168
00:07:52,000 --> 00:07:55,270
certainly over the last hundred
years, the charity model is,

169
00:07:56,260 --> 00:07:59,800
well, even the definition of
charities is financial support,

170
00:08:00,580 --> 00:08:02,929
support or financial support
for those in need.

171
00:08:03,750 --> 00:08:06,370
But if we if we look at this
from a different angle

172
00:08:06,370 --> 00:08:08,070
and we say,
well, remove the need,

173
00:08:08,650 --> 00:08:12,170
remove the need to look at
that person as if they need help

174
00:08:12,730 --> 00:08:14,220
and actually say,
I don't need help

175
00:08:14,220 --> 00:08:16,380
because I'm going to tell you
how to help me,

176
00:08:16,380 --> 00:08:19,830
so I'm removing that need.
So there's that societal change.

177
00:08:19,830 --> 00:08:22,920
There's a couple of other things
and briefly talk about them

178
00:08:22,920 --> 00:08:25,570
because there's more than
one guerilla campaign here.

179
00:08:25,570 --> 00:08:27,770
I'm wanting to help people
in customer service

180
00:08:27,770 --> 00:08:29,160
give better customer service.

181
00:08:29,160 --> 00:08:31,800
But when they leave work
at night or in the morning,

182
00:08:31,800 --> 00:08:34,570
when they finish their shift,
they go home

183
00:08:34,570 --> 00:08:36,600
and they talk about how better

184
00:08:36,600 --> 00:08:39,140
they are interacting
with disabled people

185
00:08:39,140 --> 00:08:40,730
and their awareness
of disabled people,

186
00:08:40,730 --> 00:08:42,060
and also the awareness
of the balance

187
00:08:42,060 --> 00:08:44,330
where the balance of power
is with disabled people

188
00:08:44,330 --> 00:08:47,900
and they take that back into
society and that's changing it.

189
00:08:47,900 --> 00:08:49,380
Now here's the business one,

190
00:08:49,380 --> 00:08:51,630
because we don't we're not
a social enterprise.

191
00:08:51,630 --> 00:08:54,690
We actually make money
because we sell this service

192
00:08:54,690 --> 00:08:58,610
to the business now
just as a small bite of that.

193
00:08:59,850 --> 00:09:02,250
The single person gets
this system for free,

194
00:09:02,250 --> 00:09:03,580
so we're not taxing them.

195
00:09:03,580 --> 00:09:05,610
The business only pays
a small amount of money.

196
00:09:05,610 --> 00:09:07,870
But what we're doing is
we're actually saying

197
00:09:07,870 --> 00:09:09,660
you're going to make more money
out of doing this

198
00:09:09,660 --> 00:09:10,910
when they make more money

199
00:09:10,910 --> 00:09:13,570
and they install in places,
my company makes money.

200
00:09:14,670 --> 00:09:17,410
Investors then say we want
to invest in that company

201
00:09:17,410 --> 00:09:19,490
that's changing society
and doing good,

202
00:09:20,220 --> 00:09:22,270
and they then start investing
in other companies

203
00:09:22,270 --> 00:09:24,950
are looking for other companies
that are actually doing good.

204
00:09:24,950 --> 00:09:26,930
So there's these
guerrilla campaigns

205
00:09:26,930 --> 00:09:30,350
that are underneath the product
that are everything to me

206
00:09:30,350 --> 00:09:33,030
because hopefully one day
will as we look through

207
00:09:33,030 --> 00:09:34,890
what's possible and right on it.

208
00:09:35,720 --> 00:09:38,790
>> And I agree with everything
that you said, Gavin.

209
00:09:39,590 --> 00:09:42,130
But I believe also your product

210
00:09:42,130 --> 00:09:44,310
is not just for people
with disabilities,

211
00:09:44,310 --> 00:09:46,560
it's for people like me
that are over a certain age

212
00:09:46,560 --> 00:09:48,420
that are aging
into disabilities.

213
00:09:48,420 --> 00:09:50,960
It's for the mother
that's carrying a baby

214
00:09:50,960 --> 00:09:55,220
and she's got multiple packages.
Just wanted to make that call.

215
00:09:55,220 --> 00:09:57,860
It lets, you know,
Neil also has a comment.

216
00:09:58,470 --> 00:10:02,600
>> OK, so I mean,
I'm I'm definitely with you

217
00:10:02,600 --> 00:10:04,200
on the guerrilla campaign.

218
00:10:05,880 --> 00:10:11,480
I think that there's a whole
social enterprise thing

219
00:10:11,480 --> 00:10:13,070
where you are
a social enterprise,

220
00:10:13,070 --> 00:10:16,780
but because you're you're doing
you're an enterprise

221
00:10:16,780 --> 00:10:18,790
and you're a business.
We're not a charity

222
00:10:18,790 --> 00:10:20,950
and you're you're doing good
with that right?

223
00:10:20,950 --> 00:10:22,550
And I think that the.

224
00:10:23,460 --> 00:10:26,630
The thing that I'm really
passionate about and aligns

225
00:10:26,630 --> 00:10:28,010
with what you just talked about

226
00:10:28,010 --> 00:10:30,950
is the fact that it's almost
incumbent upon us

227
00:10:31,560 --> 00:10:33,820
to make lots of money from this

228
00:10:34,970 --> 00:10:36,920
because I want
to get to the point

229
00:10:36,920 --> 00:10:39,290
where it's more profitable
to do business

230
00:10:39,290 --> 00:10:42,370
that is good than it
is to do business.

231
00:10:42,370 --> 00:10:43,950
It is bad for society

232
00:10:43,950 --> 00:10:48,760
and what we have
as a society for centuries done

233
00:10:48,760 --> 00:10:51,850
and particularly since,
you know,

234
00:10:52,730 --> 00:10:55,380
the last couple of centuries
of economic theory

235
00:10:55,380 --> 00:10:58,870
with we've essentially
created rational economic man.

236
00:10:58,870 --> 00:11:00,600
We've measured
everything on GDP.

237
00:11:00,600 --> 00:11:03,470
We've created financial models

238
00:11:03,470 --> 00:11:06,000
that incentivize people
to create monopolies

239
00:11:06,000 --> 00:11:08,510
that lock people out
and all of these things.

240
00:11:09,170 --> 00:11:11,990
And actually, if we can start
to create businesses

241
00:11:11,990 --> 00:11:14,580
where the profitability
is doing stuff

242
00:11:14,580 --> 00:11:16,530
that is good for people
and the planet.

243
00:11:17,570 --> 00:11:22,700
And those are more profitable
than extraction and consumption.

244
00:11:23,760 --> 00:11:27,240
Then we're on to something is,
oh, you might survive.

245
00:11:28,950 --> 00:11:30,160
>> A sustainable business.

246
00:11:30,160 --> 00:11:34,010
And also if my company is most
successful, it makes more money.

247
00:11:34,010 --> 00:11:36,440
I get bigger and employ
more people.

248
00:11:36,440 --> 00:11:39,420
Yeah, we have a we have
a hashtag called Employ 20,

249
00:11:40,220 --> 00:11:43,010
which is my dedication
that 20 percent of the people

250
00:11:43,010 --> 00:11:46,220
I employ will be disabled
and 50 percent of them

251
00:11:46,220 --> 00:11:48,590
will be of mixed gender.

252
00:11:49,360 --> 00:11:52,380
And if we can do that
as my company grows,

253
00:11:52,380 --> 00:11:53,990
then I'm actually putting
the money

254
00:11:53,990 --> 00:11:57,200
that the companies making back
into doing more good.

255
00:11:57,200 --> 00:11:59,590
Which yeah,
it's it's social good,

256
00:11:59,590 --> 00:12:03,720
but it's social impact. Yeah.
Makes money for the invested

257
00:12:04,490 --> 00:12:06,410
>> and yeah, absolutely.

258
00:12:06,410 --> 00:12:11,340
Oh yes, we could build
a spaceship and go off to Mars.

259
00:12:14,790 --> 00:12:16,070
>> Who does that?
>> Neil?

260
00:12:16,070 --> 00:12:17,800
Well, let's just get
lot of the planet.

261
00:12:17,800 --> 00:12:19,440
I mean, forget it.

262
00:12:19,440 --> 00:12:20,930
You don't need
to do anything here.

263
00:12:20,930 --> 00:12:23,050
There's no problems
to solve your money

264
00:12:23,050 --> 00:12:24,340
to spend on our planet.

265
00:12:24,340 --> 00:12:26,930
Yeah. Let's just, yeah, OK.
I just chuck it.

266
00:12:26,930 --> 00:12:28,530
>> So, yes.

267
00:12:29,250 --> 00:12:31,740
So I'll move away
from the spaceships

268
00:12:33,590 --> 00:12:35,190
before I get myself in trouble.

269
00:12:35,780 --> 00:12:38,200
>> But at the same time,
it is a very good point

270
00:12:38,200 --> 00:12:40,480
that you brought up new money.

271
00:12:40,480 --> 00:12:42,970
We want money in the hands
of people like Gavin

272
00:12:43,510 --> 00:12:45,070
that are really they care

273
00:12:45,070 --> 00:12:48,000
about society
moving forward in advancing.

274
00:12:48,000 --> 00:12:50,000
I want money in the hands
of Antonio

275
00:12:50,000 --> 00:12:53,330
and you, Neil and me and others
because right now,

276
00:12:53,330 --> 00:12:55,040
often money is
in the hands of people

277
00:12:55,040 --> 00:12:57,260
that don't seem to care
about the rest

278
00:12:57,260 --> 00:12:59,960
of the people on the planet
and the rest of the planet.

279
00:12:59,960 --> 00:13:03,350
So money is not evil.
Money is the root of all.

280
00:13:03,350 --> 00:13:05,000
Evil is broken.

281
00:13:05,000 --> 00:13:07,460
>> Yes, I think that the.

282
00:13:09,840 --> 00:13:18,070
By demonstrating that you can be
profitable and successful,

283
00:13:18,070 --> 00:13:21,970
by doing these good things,
it's really, really important

284
00:13:21,970 --> 00:13:25,020
because it's that role
model behavior for business,

285
00:13:25,020 --> 00:13:28,700
and I think that that innately
Gen-Z and millennials

286
00:13:28,700 --> 00:13:32,480
and some of those Gen Xers here
and boomers, sorry, Deborah,

287
00:13:33,910 --> 00:13:37,660
that some of those generations
to get it

288
00:13:37,660 --> 00:13:39,450
because we're here,
we're talking about it,

289
00:13:39,450 --> 00:13:41,780
we're living it,
we're trying to do it.

290
00:13:41,780 --> 00:13:43,780
But I think that
there is this pendulum

291
00:13:44,610 --> 00:13:49,480
swing towards a more responsible
way of doing business

292
00:13:49,480 --> 00:13:51,080
and living our lives.

293
00:13:52,530 --> 00:13:54,690
But the old systems
are still there.

294
00:13:54,690 --> 00:13:57,950
And so we need
we need role models,

295
00:13:57,950 --> 00:14:00,900
not just as individuals,
but as companies, right? And.

296
00:14:03,050 --> 00:14:05,050
You know, there's a room
for charities,

297
00:14:05,050 --> 00:14:06,680
there's a room
for social enterprises,

298
00:14:06,680 --> 00:14:10,830
there's a room for, you know,
government intervention

299
00:14:10,830 --> 00:14:12,190
in all of these spaces.

300
00:14:12,190 --> 00:14:16,180
But I think that
when we look at this, you know?

301
00:14:18,300 --> 00:14:22,330
Every part of how we go
about our business

302
00:14:22,330 --> 00:14:25,750
needs to be thinking about
how do we serve everyone well,

303
00:14:25,750 --> 00:14:27,830
not not not exclude people.

304
00:14:29,320 --> 00:14:30,930
Essentially, we all, I think,
are here

305
00:14:30,930 --> 00:14:34,350
because we believe in fairness
and and have a strong sense

306
00:14:34,350 --> 00:14:38,810
of of trying
to do the right thing.

307
00:14:38,810 --> 00:14:41,280
But the right thing
should also be.

308
00:14:43,070 --> 00:14:44,840
Rewarded financially.

309
00:14:44,840 --> 00:14:47,030
>>
It has to be sustainable.

310
00:14:47,030 --> 00:14:49,870
And let's just imagine
for a I mean,

311
00:14:49,870 --> 00:14:51,650
we know that the world turns

312
00:14:51,650 --> 00:14:54,660
and things change
in different societies,

313
00:14:54,660 --> 00:14:59,100
go up and become more successful
or less successful.

314
00:14:59,100 --> 00:15:01,090
If you live in a country
or parts of the world

315
00:15:01,090 --> 00:15:02,360
which was successful

316
00:15:02,360 --> 00:15:04,009
and then becomes
less successful,

317
00:15:04,540 --> 00:15:08,380
one of the first places to start
getting cash is is charity,

318
00:15:08,380 --> 00:15:11,370
an unsustainable
business models.

319
00:15:11,370 --> 00:15:13,570
So you need to have
sustainability built in.

320
00:15:14,460 --> 00:15:16,180
During lockdown?

321
00:15:16,850 --> 00:15:18,620
We've just come through
obviously the pandemic

322
00:15:18,620 --> 00:15:20,440
or we're coming
through this pandemic.

323
00:15:20,440 --> 00:15:22,700
There were less people
putting money into charity.

324
00:15:22,700 --> 00:15:25,190
There was a lot of help
given to charities

325
00:15:25,190 --> 00:15:27,000
because there was less money.

326
00:15:27,000 --> 00:15:28,920
It doesn't take long
for a charity

327
00:15:28,920 --> 00:15:30,970
to not get as much
cash to the door,

328
00:15:30,970 --> 00:15:33,460
especially when somebody
is unemployed and they're going.

329
00:15:33,460 --> 00:15:35,290
I was giving a monthly
subscription to charity

330
00:15:35,290 --> 00:15:36,630
and I no longer can
because I'm not.

331
00:15:36,630 --> 00:15:37,840
I don't have.

332
00:15:37,840 --> 00:15:40,360
I'm not being paid anymore,
so they they lose out.

333
00:15:40,360 --> 00:15:43,660
So sustainability isn't
just around green energy.

334
00:15:43,660 --> 00:15:45,560
Sustainability is about
having a company

335
00:15:45,560 --> 00:15:47,570
that will survive
and grow and thrive

336
00:15:48,110 --> 00:15:50,130
and 100 200 years from now.

337
00:15:50,740 --> 00:15:52,639
I want all companies
to be doing good.

338
00:15:53,600 --> 00:15:55,490
>> Why?
Why 200 years from now?

339
00:15:56,180 --> 00:15:58,530
>> I think I'm being realistic.

340
00:15:59,660 --> 00:16:02,000
>> I am more optimistic

341
00:16:02,000 --> 00:16:04,670
and I'm quite a I'm
a I'm a pragmatic realist.

342
00:16:04,670 --> 00:16:07,280
At the same time,
I think it can happen quick.

343
00:16:07,280 --> 00:16:11,510
I think when we're in, you know,

344
00:16:11,510 --> 00:16:14,070
looking at what is happening
in large organizations

345
00:16:14,070 --> 00:16:16,720
and they sit
in a large organization,

346
00:16:16,720 --> 00:16:20,540
the the shift of focus
is quite significant.

347
00:16:22,320 --> 00:16:25,870
And these these things
reach inflection points.

348
00:16:25,870 --> 00:16:28,880
And I think we're close to one
of those tipping points now

349
00:16:28,880 --> 00:16:32,150
where the models of business
are very different.

350
00:16:32,150 --> 00:16:37,020
So. So I think that
it won't be centuries.

351
00:16:37,020 --> 00:16:39,619
We can't afford to for it
to be centuries, actually.

352
00:16:40,250 --> 00:16:42,040
So no, we really can't.

353
00:16:42,040 --> 00:16:45,230
And I know the rebels
to make a comment.

354
00:16:46,220 --> 00:16:48,670
>> Well, and I'll also just say
that Antonio

355
00:16:48,670 --> 00:16:51,650
is in the background.
Can you talk, Antonio?

356
00:16:55,030 --> 00:16:56,630
Yes, I can. OK, go.

357
00:16:57,520 --> 00:17:01,750
>> Because nothing was
talking about child sex

358
00:17:01,750 --> 00:17:04,110
without resources,
because

359
00:17:06,240 --> 00:17:10,720
so many people
are doing the work that's often

360
00:17:10,720 --> 00:17:15,720
before they get themselves
to access the funds should be.

361
00:17:18,400 --> 00:17:19,870
>> Did you hear, Gavin?

362
00:17:19,870 --> 00:17:22,290
>> I know charities are doing
the work

363
00:17:22,290 --> 00:17:23,770
the government should be doing.

364
00:17:23,770 --> 00:17:26,860
Essentially, the state
has devolved its response

365
00:17:26,860 --> 00:17:29,360
or abdicated
its responsibility to charity.

366
00:17:30,020 --> 00:17:31,280
>> Well, and also charity

367
00:17:31,280 --> 00:17:33,790
doesn't want interference
from government

368
00:17:33,790 --> 00:17:36,120
because then they'll be held
back from doing things

369
00:17:36,120 --> 00:17:38,230
that they feel
that the right things to do.

370
00:17:38,230 --> 00:17:41,410
Charities not wrong are always
going to charity and charities

371
00:17:41,410 --> 00:17:42,850
do an incredibly
important job,

372
00:17:42,850 --> 00:17:45,250
but they shouldn't be
the only ones doing the job.

373
00:17:45,250 --> 00:17:50,800
And also, innovation is not
necessarily a strong point

374
00:17:50,800 --> 00:17:53,340
among charity or government.

375
00:17:53,340 --> 00:17:55,090
And let's talk about
government for a second.

376
00:17:55,090 --> 00:17:56,880
Government isn't running
into innovate.

377
00:17:56,880 --> 00:17:59,530
Government is very good
at saying we need innovators,

378
00:18:00,370 --> 00:18:04,040
but it's not necessarily put to
actually innovating itself

379
00:18:04,040 --> 00:18:06,440
because it's not attracting
people who are innovators.

380
00:18:06,440 --> 00:18:08,390
If you look at those
large organizations

381
00:18:08,390 --> 00:18:11,000
like Google and Microsoft
and Apple,

382
00:18:11,000 --> 00:18:12,360
when they first started,

383
00:18:12,360 --> 00:18:13,730
they innovated
around the products

384
00:18:13,730 --> 00:18:14,990
that they had at the time.

385
00:18:14,990 --> 00:18:17,430
But then they surrounded
themselves with people

386
00:18:17,430 --> 00:18:19,280
who were innovators.
And then they said,

387
00:18:19,280 --> 00:18:20,600
Right, we need
to keep innovating

388
00:18:20,600 --> 00:18:22,200
so they employed
innovators,

389
00:18:22,830 --> 00:18:25,380
whereas governments don't
necessarily employ innovators.

390
00:18:25,380 --> 00:18:27,180
At least I don't
think they do.

391
00:18:27,180 --> 00:18:29,730
Please prove me wrong
if that's not the case.

392
00:18:31,480 --> 00:18:33,380
>> I'm sure there's exceptions
where they have,

393
00:18:33,380 --> 00:18:35,430
but I think as a general rule,

394
00:18:35,430 --> 00:18:37,800
I would think most people
that think of themselves

395
00:18:37,800 --> 00:18:40,680
as innovators would not
go into governments.

396
00:18:40,680 --> 00:18:41,910
And once again,

397
00:18:41,910 --> 00:18:44,340
we know this isn't completely
true across the board.

398
00:18:44,340 --> 00:18:46,530
We're just generalizing,
but I agree with that.

399
00:18:46,530 --> 00:18:51,170
>> So I'm going to.
Somewhat disagree.

400
00:18:51,780 --> 00:18:53,050
>> OK, good. Well, this

401
00:18:53,050 --> 00:18:55,760
>> debate, so so I think
that whilst.

402
00:18:58,460 --> 00:19:01,060
Was that to a large extent?

403
00:19:01,060 --> 00:19:07,000
You don't have the same kind
of fleet of foot innovation,

404
00:19:07,000 --> 00:19:11,240
what you do have in government
is people that some that want

405
00:19:11,240 --> 00:19:14,350
to make long term systemic
change that is innovative,

406
00:19:14,920 --> 00:19:18,940
but it's it's it's slow
to incubate and slow to realize.

407
00:19:18,940 --> 00:19:20,870
And therefore it doesn't
get recognized

408
00:19:20,870 --> 00:19:23,820
as innovation in the same way,
but it's really significant.

409
00:19:24,530 --> 00:19:27,800
>> You make really good points
there with regards to the well,

410
00:19:28,310 --> 00:19:29,670
one of the challenges we have

411
00:19:29,670 --> 00:19:32,330
is that governments
change constantly

412
00:19:32,330 --> 00:19:35,370
and we are all we're all
very aware that right,

413
00:19:35,370 --> 00:19:37,540
we're going to be
putting together a white paper

414
00:19:37,540 --> 00:19:41,230
that lets people know about
the lives of disabled people.

415
00:19:41,230 --> 00:19:42,930
And it's going to take
it's a two year plan

416
00:19:42,930 --> 00:19:44,240
and we're going
at the end of it.

417
00:19:44,240 --> 00:19:47,210
We can have a routine,
broad front understanding

418
00:19:47,210 --> 00:19:49,809
of the problems disabled
people face in our country.

419
00:19:50,630 --> 00:19:52,400
And then two years later,

420
00:19:52,400 --> 00:19:54,410
there's a change in government
for years later

421
00:19:54,410 --> 00:19:55,710
where there might be

422
00:19:55,710 --> 00:19:57,870
and the next group of people
come in and say,

423
00:19:57,870 --> 00:20:00,900
Right, we're going to have
a root and branch white paper

424
00:20:00,900 --> 00:20:04,350
study into the lives
of disabled people.

425
00:20:04,350 --> 00:20:06,790
And there needs to be this.

426
00:20:06,790 --> 00:20:09,520
If you're going to do that,
you need to say, and part of it

427
00:20:09,520 --> 00:20:12,150
will be putting a part of it
is then finding the solutions

428
00:20:12,150 --> 00:20:14,420
to the problems
we've identified and part of it,

429
00:20:14,420 --> 00:20:16,470
and the funding will be
made available for this

430
00:20:16,470 --> 00:20:18,390
to actually put
those solutions into practice.

431
00:20:18,390 --> 00:20:19,880
So that's the challenge.

432
00:20:19,880 --> 00:20:24,340
>> So I think that that some of
that has been recognized, right?

433
00:20:25,670 --> 00:20:30,650
Absolutely. Electoral cycles
and the political cycle have,

434
00:20:30,650 --> 00:20:32,800
you know, democracy
has its advantages,

435
00:20:32,800 --> 00:20:35,100
but the political cycle
is also disruptive.

436
00:20:35,100 --> 00:20:37,930
It's why China has been able
to innovate

437
00:20:37,930 --> 00:20:39,670
fall quicker than the West.

438
00:20:39,670 --> 00:20:42,510
If you look at the population
of India and China,

439
00:20:42,510 --> 00:20:44,110
they're of equal size.

440
00:20:44,680 --> 00:20:47,680
And yet the pace of change in
China is much more significant

441
00:20:48,590 --> 00:20:52,130
because they don't have to
worry about electoral cycles.

442
00:20:52,130 --> 00:20:53,890
They're just getting ahead
and doing it now.

443
00:20:53,890 --> 00:20:55,330
There's lots of other things

444
00:20:55,330 --> 00:20:58,950
that you won't like
about autocracies,

445
00:20:59,520 --> 00:21:01,790
but but in that particular case,
you can.

446
00:21:01,790 --> 00:21:03,290
You can take a longer term view

447
00:21:03,290 --> 00:21:05,410
and you can plan,
you can have continuity.

448
00:21:05,410 --> 00:21:11,000
So I think that when you're
in a democratic situation,

449
00:21:11,000 --> 00:21:14,830
then you need to put stuff
outside of the electoral cycle,

450
00:21:14,830 --> 00:21:17,740
which is why innovation
agencies like Nesta,

451
00:21:17,740 --> 00:21:21,820
which have a long term
investment in strategic cycle

452
00:21:21,820 --> 00:21:23,380
for how you,

453
00:21:23,380 --> 00:21:26,420
you create and sustain
innovation are really important.

454
00:21:27,110 --> 00:21:29,040
>> Yeah, there's a couple
of things on a nest

455
00:21:29,040 --> 00:21:30,300
and it's worth talking about.

456
00:21:30,300 --> 00:21:33,180
Nesta was doing some amazing
stuff around loneliness

457
00:21:33,180 --> 00:21:36,910
and how unhealthy aging and
these are going to go right now.

458
00:21:36,910 --> 00:21:40,100
One of the things that I think's
massively important

459
00:21:40,100 --> 00:21:41,480
with reference

460
00:21:41,480 --> 00:21:45,490
to what you're talking about
just there was finding a way

461
00:21:45,490 --> 00:21:51,310
to use the ability of people
to make to be part of the change

462
00:21:51,310 --> 00:21:53,520
instead of relying on other
people to make the change.

463
00:21:53,520 --> 00:21:55,260
So relying on the government
to come up

464
00:21:55,260 --> 00:21:58,640
with the the actual solutions.

465
00:21:58,640 --> 00:22:01,780
So what we did with welcome
as an example is disabled

466
00:22:01,780 --> 00:22:03,380
people say where they want it.

467
00:22:04,250 --> 00:22:05,920
So let's just imagine,
for instance,

468
00:22:05,920 --> 00:22:08,800
that somebody says, I want it
in a particular supermarket

469
00:22:09,480 --> 00:22:11,940
and one person puts a request
in through the app

470
00:22:12,650 --> 00:22:14,230
and then we approach
that supermarket.

471
00:22:14,230 --> 00:22:18,220
We say one person has requested
this a little bit like saying

472
00:22:18,220 --> 00:22:20,260
we want to put in effort.

473
00:22:20,260 --> 00:22:21,590
He's going to sign
a petition to say

474
00:22:21,590 --> 00:22:23,730
that this should be brought up
in our particular government

475
00:22:23,730 --> 00:22:24,930
and then we're going
to discuss this.

476
00:22:24,930 --> 00:22:27,440
What we do is we cut that out
and we say, right,

477
00:22:27,440 --> 00:22:29,650
a thousand people request
that supermarket

478
00:22:29,650 --> 00:22:30,940
and we approach the supermarket

479
00:22:30,940 --> 00:22:34,450
and say a thousand people say
that if you install this system,

480
00:22:34,450 --> 00:22:36,800
they would shop more
in your environment.

481
00:22:36,800 --> 00:22:39,730
What we've used people power and
I believe in social capitalism,

482
00:22:39,730 --> 00:22:41,840
not socialism,
but social capitalism,

483
00:22:42,740 --> 00:22:46,560
where people dictate
and have a method

484
00:22:46,560 --> 00:22:49,280
to dictate what business
can do for them.

485
00:22:49,280 --> 00:22:52,130
So you're cutting out the need
to actually push them towards it

486
00:22:52,130 --> 00:22:53,820
and saying, Guys, here I am,

487
00:22:53,820 --> 00:22:55,210
I want to spend money
on your business.

488
00:22:55,210 --> 00:22:59,730
So that was that's a big way
of us saying people power

489
00:22:59,730 --> 00:23:03,720
and how can we utilize how many
is how many a billion strong?

490
00:23:03,720 --> 00:23:06,700
It must be a billion strong,
something like that.

491
00:23:06,700 --> 00:23:10,470
>> Oh, positioning
Deborah Blum, you

492
00:23:12,620 --> 00:23:14,540
>> tried to get off me quickly.

493
00:23:14,540 --> 00:23:17,980
Sometimes I'm too quick to get,
but I know that

494
00:23:17,980 --> 00:23:19,900
that's why I love the work
that you do in governance

495
00:23:19,900 --> 00:23:22,290
and that once again,
what we're doing it extra

496
00:23:22,290 --> 00:23:25,190
because every time
we do anything,

497
00:23:25,190 --> 00:23:26,790
we are advancing society

498
00:23:27,390 --> 00:23:30,020
and that the community
had access chapter

499
00:23:30,020 --> 00:23:32,319
everyone that's involved
doing the same thing.

500
00:23:33,110 --> 00:23:37,760
I would be curious to know
more of sorry, immediately.

501
00:23:37,760 --> 00:23:42,080
He's like, Oh no, which is good
to say about the award you won.

502
00:23:42,080 --> 00:23:44,300
No, who you are.
Oh, sorry.

503
00:23:44,300 --> 00:23:48,850
>> There she was. Gosh darn it.
Well, I'm going to.

504
00:23:48,850 --> 00:23:51,270
I'm just going to
turn off the the video

505
00:23:51,270 --> 00:23:53,940
and you're going to get few.
I'm sorry, would you?

506
00:23:53,940 --> 00:23:55,500
Antonio looks great
in his picture,

507
00:23:55,500 --> 00:24:00,530
so looking very enigmatic.
Right? So award that I won.

508
00:24:01,500 --> 00:24:06,020
So I was nominated for
the National Diversity Awards

509
00:24:06,020 --> 00:24:10,800
here in the UK,
apparently had 62000 nominations

510
00:24:10,800 --> 00:24:13,030
and I got down
to the last eight four.

511
00:24:13,030 --> 00:24:15,890
But business excellence
in business,

512
00:24:15,890 --> 00:24:17,390
it was
entrepreneurial excellence

513
00:24:17,390 --> 00:24:19,250
and it was so I was nominated.

514
00:24:19,250 --> 00:24:21,040
I was actually nominated
a couple of years ago,

515
00:24:21,040 --> 00:24:23,190
but got through the final eight
and didn't win.

516
00:24:23,190 --> 00:24:25,270
But this time I.
Somebody else nominated,

517
00:24:25,270 --> 00:24:27,590
you don't nominate yourself,
other people, really.

518
00:24:27,590 --> 00:24:29,370
So, yeah, I won it,
I wasn't able to attend.

519
00:24:29,370 --> 00:24:30,810
It was actually in Liverpool

520
00:24:30,810 --> 00:24:33,230
and I was living
with my sister at the time,

521
00:24:33,960 --> 00:24:35,930
up on the northwest coast
of Scotland,

522
00:24:35,930 --> 00:24:38,330
and I had to record
a video of acceptance.

523
00:24:39,260 --> 00:24:42,320
So I'm on a farm and I have
a chicken under my arm.

524
00:24:43,540 --> 00:24:45,890
I have a goat eating
some grass next to me

525
00:24:45,890 --> 00:24:47,970
and I have dogs
staring at the chicken.

526
00:24:47,970 --> 00:24:51,560
I'll share it on the I was going
to say, please, it's just great.

527
00:24:51,560 --> 00:24:53,040
I didn't think
I was going to win.

528
00:24:53,040 --> 00:24:55,000
They just said,
Please record a video.

529
00:24:55,000 --> 00:24:57,070
So I then did
my acceptance speech

530
00:24:57,070 --> 00:24:59,940
surrounded by animals,
which was quite good fun.

531
00:24:59,940 --> 00:25:02,460
But it was.
It was an award which I love

532
00:25:02,460 --> 00:25:04,260
because it's a national
diversity awards.

533
00:25:04,260 --> 00:25:07,130
And let's face it,
single white,

534
00:25:07,130 --> 00:25:09,690
middle aged man
wins Diversity Award

535
00:25:09,690 --> 00:25:12,600
is not the headline
you necessarily see very often.

536
00:25:13,570 --> 00:25:15,280
But that was that was massive,

537
00:25:15,280 --> 00:25:17,740
one that I actually want
to tell you about now

538
00:25:17,740 --> 00:25:19,970
because it turns
the whole word into awards.

539
00:25:19,970 --> 00:25:21,200
Yesterday morning,

540
00:25:21,200 --> 00:25:23,090
I got a message
from a friend who said,

541
00:25:23,090 --> 00:25:25,260
Well, don't win the award.
And I was like,

542
00:25:25,260 --> 00:25:27,500
Oh, thank you very much.
A couple of weeks ago now.

543
00:25:27,500 --> 00:25:28,970
And he said, No, you won.

544
00:25:28,970 --> 00:25:32,890
The Veterans British
Forces Veterans Award

545
00:25:32,890 --> 00:25:36,520
last night for Businessman
of the Year in Scotland,

546
00:25:36,520 --> 00:25:39,450
so I know the the X forces

547
00:25:39,450 --> 00:25:41,450
and businessman
of the year in Scotland,

548
00:25:42,030 --> 00:25:44,350
but I didn't even know
that I was like,

549
00:25:44,930 --> 00:25:46,460
What?

550
00:25:46,460 --> 00:25:48,060
>> It's so cool and well,

551
00:25:48,980 --> 00:25:50,350
>> it's a good man

552
00:25:50,350 --> 00:25:51,930
>> and failed to
turn up to both.

553
00:25:51,930 --> 00:25:53,320
>>
I wasn't there either of them.

554
00:25:53,320 --> 00:25:55,370
Yeah, I didn't even
go for this one.

555
00:25:55,370 --> 00:25:57,520
OK, Deborah,
you mentioned the words.

556
00:25:57,520 --> 00:25:59,760
This is why I'm going
to talk about

557
00:25:59,760 --> 00:26:01,300
what was uncomfortable
talking about awards

558
00:26:01,300 --> 00:26:03,930
because awards
are not the end.

559
00:26:03,930 --> 00:26:07,010
The awards are a means
to attend awards.

560
00:26:07,010 --> 00:26:09,570
When you're the CEO
and the founder of a company

561
00:26:09,570 --> 00:26:12,570
or a time when you can
turn round to the amazing people

562
00:26:12,570 --> 00:26:14,520
you have behind you
and applaud them and say

563
00:26:14,520 --> 00:26:16,560
Thank you very much indeed
for putting me in a position

564
00:26:16,560 --> 00:26:19,670
where my name can be read out
in that in that scenario.

565
00:26:19,670 --> 00:26:21,590
That's the opportunity
for all the other reasons

566
00:26:21,590 --> 00:26:24,820
to have an award is to then
be able to turn around and say,

567
00:26:24,820 --> 00:26:28,580
we won an award some earlier
in the year and February.

568
00:26:28,580 --> 00:26:32,510
We won the World Summit Award
for Inclusion and Empowerment,

569
00:26:33,660 --> 00:26:38,490
which is goal ten
of the United Nations goal

570
00:26:39,270 --> 00:26:41,680
sustainable development goal,
right? Yeah.

571
00:26:41,680 --> 00:26:45,110
And that gave us the opportunity
to say to the rest of the world,

572
00:26:45,110 --> 00:26:47,400
here's a solution
that can help you,

573
00:26:47,400 --> 00:26:50,250
and that means that
we can people can then go,

574
00:26:51,230 --> 00:26:54,000
You know what? I've always had
a problem pressing that button,

575
00:26:54,000 --> 00:26:55,240
or I've always had a problem

576
00:26:55,240 --> 00:26:57,960
when I go into a shop
getting service,

577
00:26:57,960 --> 00:27:03,340
the idea of of walking into
a health center in Botswana,

578
00:27:03,340 --> 00:27:05,450
knowing that the people
in the health center

579
00:27:05,450 --> 00:27:07,549
know who's going to walk
through the door.

580
00:27:08,060 --> 00:27:12,450
Oh my God, the opportunity
to do that is phenomenal.

581
00:27:12,450 --> 00:27:15,100
But the people in Botswana
need to know it's possible

582
00:27:15,750 --> 00:27:17,680
and you win something
like a world summit awards.

583
00:27:17,680 --> 00:27:20,640
And all of a sudden they go,
I'm going to contact that man

584
00:27:20,640 --> 00:27:23,590
and see if there's any chance
that they can come to Botswana.

585
00:27:23,590 --> 00:27:25,060
We're so lucky
we started working

586
00:27:25,060 --> 00:27:26,860
with Leonard Cheshire
recently,

587
00:27:26,860 --> 00:27:28,830
who was a partner of ours
and Leonard, Cheshire.

588
00:27:28,830 --> 00:27:32,020
We were just phenomenal
for doing stuff around the world

589
00:27:32,020 --> 00:27:36,950
and I'm desperate
to put welcome and indeed

590
00:27:36,950 --> 00:27:40,310
Butland into those countries
where they would never think

591
00:27:40,310 --> 00:27:43,060
a technical solution was going
to be available to them.

592
00:27:44,980 --> 00:27:46,580
>>
I love Leonard Shark, too.

593
00:27:47,150 --> 00:27:48,990
Also partners
with billion strong.

594
00:27:48,990 --> 00:27:50,590
I know it has a comment.

595
00:27:51,350 --> 00:27:56,320
>> I want to go out to Gavin,

596
00:27:56,910 --> 00:28:01,730
and I would like you
to explain the obvious.

597
00:28:01,730 --> 00:28:05,280
I kind of deal
with stuff like that,

598
00:28:05,280 --> 00:28:10,390
and I want to that somehow
you can help us to understand

599
00:28:10,930 --> 00:28:16,390
all reality that is for both
the person getting the service

600
00:28:16,390 --> 00:28:18,530
and for those believing
the same thing.

601
00:28:18,530 --> 00:28:20,250
It was a piece of work that.

602
00:28:21,480 --> 00:28:23,160
>> Yeah, 100 percent, Antonio,

603
00:28:23,160 --> 00:28:26,280
because actually, that's where
my happiness comes,

604
00:28:26,280 --> 00:28:28,290
when somebody says, I use that.

605
00:28:28,290 --> 00:28:29,880
It's it's made my world
so much easier

606
00:28:29,880 --> 00:28:31,150
and I'm going to use it again.

607
00:28:31,150 --> 00:28:32,440
And that's when
I get a real buzz.

608
00:28:32,440 --> 00:28:34,160
I get goose bumps
in those moments.

609
00:28:34,160 --> 00:28:38,680
And so I will leave videos so
that people can actually see it.

610
00:28:38,680 --> 00:28:40,480
But on Tuesday,
I'll put some stuff out there,

611
00:28:40,480 --> 00:28:42,420
but very, very briefly.

612
00:28:42,420 --> 00:28:47,020
And this is the welcome mat.
Somebody presses the button.

613
00:28:47,840 --> 00:28:51,840
They then get a page
which says, Plan visit.

614
00:28:51,840 --> 00:28:54,200
They then press on the planned
visit button in the middle,

615
00:28:54,200 --> 00:28:56,150
and then they get a list
of different venues

616
00:28:56,150 --> 00:28:58,230
that are on the platform.
They can search for venues,

617
00:28:58,230 --> 00:28:59,890
but they get a list
of different venues.

618
00:28:59,890 --> 00:29:02,090
If I go right down
to the bottom here

619
00:29:02,090 --> 00:29:04,520
and we've just added
50 sports centers,

620
00:29:05,030 --> 00:29:07,210
so there's loads
of new venues on there.

621
00:29:07,210 --> 00:29:09,470
But if I go all the way
to the bottom,

622
00:29:09,470 --> 00:29:12,390
we actually get really
at the bottom.

623
00:29:12,390 --> 00:29:16,840
I think, Oh, there we go.
I say, my friends are on there.

624
00:29:16,840 --> 00:29:19,590
So but we've also got
we've got hospitals

625
00:29:19,590 --> 00:29:22,440
and we've got health centers,
we've got railway stations,

626
00:29:22,440 --> 00:29:24,750
we've got ferry terminals,
we've got airports,

627
00:29:24,750 --> 00:29:28,920
we've got retailers,
we've got cinemas,

628
00:29:28,920 --> 00:29:31,340
we've got museums,
we've got coffee shops,

629
00:29:31,340 --> 00:29:33,150
we've got just
everybody's on there

630
00:29:33,150 --> 00:29:35,270
because customer service
is required everywhere.

631
00:29:35,270 --> 00:29:37,310
So what you then do
is you pick the venue

632
00:29:37,310 --> 00:29:40,490
that you want to go to.
You click on the actual venue.

633
00:29:40,490 --> 00:29:43,590
So I'll just go to my venue
that I'm used for demonstration.

634
00:29:43,590 --> 00:29:44,820
I click on the venue.

635
00:29:44,820 --> 00:29:46,580
I then get information
about Venue

636
00:29:46,580 --> 00:29:49,400
the opening times
where it is in the Google map,

637
00:29:49,400 --> 00:29:50,920
general information
about the venue,

638
00:29:50,920 --> 00:29:54,130
how accessibility is physically,
how accessible it is socially

639
00:29:54,130 --> 00:29:56,550
because welcome is all
about social interaction,

640
00:29:57,180 --> 00:30:00,680
then links to US guide
and accessible or indeed

641
00:30:00,680 --> 00:30:04,550
Access or access rating
or me included

642
00:30:04,550 --> 00:30:07,870
or just all of
the amazing access advisor

643
00:30:07,870 --> 00:30:09,110
blue badge style that was.

644
00:30:09,110 --> 00:30:11,000
Those guys are all geeks.
A lot wolf.

645
00:30:11,000 --> 00:30:13,690
And then I say, I want to go
to that particular venue.

646
00:30:13,690 --> 00:30:15,010
I didn't get to choose a day

647
00:30:15,010 --> 00:30:17,800
that I want to go
to the venue at a time.

648
00:30:17,800 --> 00:30:19,870
Well, it's a rough time.

649
00:30:19,870 --> 00:30:25,770
So just popular and very quickly
and not a Sunday, Tuesday.

650
00:30:25,770 --> 00:30:28,030
There we go.
Then ask me questions.

651
00:30:28,030 --> 00:30:30,330
The first question is, are you
exempt from wearing a mask?

652
00:30:30,330 --> 00:30:31,890
But the questions
can be set by the venue,

653
00:30:31,890 --> 00:30:34,390
so I might say yes,
I'm exempt from wearing a mask.

654
00:30:34,390 --> 00:30:35,970
And then I said,
Do you have any food allergies?

655
00:30:35,970 --> 00:30:37,170
I'll say no.

656
00:30:37,170 --> 00:30:39,620
But the question could be,
how do you get your passport?

657
00:30:39,620 --> 00:30:41,950
How many bags do you have?
You know, your doctor's name,

658
00:30:41,950 --> 00:30:44,080
just things that could be useful
for that particular visit.

659
00:30:44,080 --> 00:30:46,710
So I put that and I think
click next and says,

660
00:30:46,710 --> 00:30:48,150
What do you want
to do on this visit?

661
00:30:48,150 --> 00:30:50,090
So let's just say it's cinema,

662
00:30:50,090 --> 00:30:52,640
and I'm coming to see
the new James Bond movie.

663
00:30:53,280 --> 00:30:55,250
I would like to visit
accessible toilet

664
00:30:55,250 --> 00:30:57,450
before I go
into the theater.

665
00:30:57,450 --> 00:30:59,880
I also would like
to get some snacks.

666
00:30:59,880 --> 00:31:01,160
So that's my message.

667
00:31:01,160 --> 00:31:03,190
I didn't click
done it says next.

668
00:31:03,190 --> 00:31:04,820
And it says this will
confirm your booking.

669
00:31:04,820 --> 00:31:06,050
My press?
Yes.

670
00:31:06,050 --> 00:31:08,360
And that message
is sent to the venue

671
00:31:08,360 --> 00:31:10,240
that instantly pops up
on their screen.

672
00:31:10,240 --> 00:31:11,460
And then they look down.

673
00:31:11,460 --> 00:31:13,760
I'm on their screen
as a picture of Gavin,

674
00:31:13,760 --> 00:31:16,110
and it has areas
that Gavin would like

675
00:31:16,110 --> 00:31:17,560
to to have awareness of.

676
00:31:17,560 --> 00:31:19,730
So there's a button
that says Overview

677
00:31:19,730 --> 00:31:21,100
and there's an overview
of a condition

678
00:31:21,100 --> 00:31:23,130
I'd like you to know about.
We've just added

679
00:31:23,130 --> 00:31:25,720
Tourette's into the platform.
It hasn't been launched yet,

680
00:31:25,720 --> 00:31:27,400
but we launched that
after this meeting,

681
00:31:27,400 --> 00:31:29,810
but we've just added to it
so I could let them know.

682
00:31:29,810 --> 00:31:31,520
I needed them to know
I was living with Tourette's

683
00:31:31,520 --> 00:31:33,690
before I got to the door
or stammer

684
00:31:33,690 --> 00:31:38,320
or autism or muscular dystrophy

685
00:31:38,320 --> 00:31:40,200
or visual impairment
or hearing impairment,

686
00:31:40,200 --> 00:31:44,090
or Fazio attacks or epilepsy
or cerebral palsy.

687
00:31:44,090 --> 00:31:46,690
We've got 28 29 different
conditions on that.

688
00:31:47,460 --> 00:31:49,320
What then happens
is they get information

689
00:31:49,320 --> 00:31:51,110
on how to interact
with that person

690
00:31:51,110 --> 00:31:53,430
or indeed anybody
with that condition

691
00:31:53,430 --> 00:31:54,770
because it's staff training.

692
00:31:54,770 --> 00:31:57,230
They then get a click
on the the vent,

693
00:31:57,230 --> 00:32:00,260
the charities that have given us
the information to my charity.

694
00:32:00,260 --> 00:32:03,300
The charity then says
this is the over his top tips

695
00:32:03,300 --> 00:32:05,200
on how to interact.
And then you get a message

696
00:32:05,200 --> 00:32:07,120
as to what the question
response is worse.

697
00:32:07,120 --> 00:32:08,340
You know that you click

698
00:32:08,340 --> 00:32:12,310
Accept that sends a message back
to the user who then looks down

699
00:32:12,310 --> 00:32:13,930
and it says on their screen

700
00:32:13,930 --> 00:32:16,620
they know you're coming
when you arrive the next day

701
00:32:16,620 --> 00:32:17,850
or whenever you booked it,

702
00:32:17,850 --> 00:32:20,340
you've got a manual arrival
button on your phone.

703
00:32:20,340 --> 00:32:22,190
So you click
the manual arrival button

704
00:32:22,190 --> 00:32:24,300
and it sends a message
to them to say

705
00:32:24,300 --> 00:32:25,900
Gavin's just arrived.

706
00:32:26,450 --> 00:32:28,640
And then they can quickly look
at how to interact with Gavin,

707
00:32:28,640 --> 00:32:30,110
and then they just go
and meet Gary.

708
00:32:30,110 --> 00:32:32,870
We're actually in talks
with what three words you guys,

709
00:32:32,870 --> 00:32:35,120
I'm sure will know
what three words

710
00:32:35,120 --> 00:32:38,250
give a GPS location
of where the person is standing

711
00:32:38,250 --> 00:32:40,420
within three meters
so instantly.

712
00:32:40,420 --> 00:32:42,710
If you're in an airport
and you think you've arrived,

713
00:32:42,710 --> 00:32:43,910
but you may be lost,

714
00:32:43,910 --> 00:32:47,790
you press that and everybody
else sees exactly where you are.

715
00:32:47,790 --> 00:32:49,060
So that's the sort of stuff

716
00:32:49,060 --> 00:32:50,320
that we need
to be doing in the future.

717
00:32:50,320 --> 00:32:53,060
Also adding in messaging so you
can communicate with the venue

718
00:32:53,060 --> 00:32:54,650
you're going to
and then who knows,

719
00:32:54,650 --> 00:32:57,630
one day will even have you
can buy them by the item

720
00:32:57,630 --> 00:33:00,060
that you're going to purchase
before you get there.

721
00:33:00,060 --> 00:33:02,660
Or you can talk to your eye
and you can say,

722
00:33:02,660 --> 00:33:05,130
Hey, Google, I'm visiting
the cinema tomorrow.

723
00:33:05,130 --> 00:33:06,480
I would like this this this.

724
00:33:06,480 --> 00:33:08,570
And just doing that
on your Google Home,

725
00:33:08,570 --> 00:33:11,040
where you were Alexa trains
the staff member.

726
00:33:11,040 --> 00:33:13,900
How to interact with you,
but not just you,

727
00:33:13,900 --> 00:33:15,920
anybody else
with that condition or raises

728
00:33:15,920 --> 00:33:18,400
the staff members awareness
of all disabilities.

729
00:33:18,400 --> 00:33:20,940
People have used it have gone.
I've turned up.

730
00:33:21,610 --> 00:33:22,990
And I've had
the best customer experience

731
00:33:22,990 --> 00:33:24,780
I ever had in my entire life.

732
00:33:24,780 --> 00:33:27,910
And not just that,
the staff member has said

733
00:33:27,910 --> 00:33:30,709
I've never been able to give
as good a customer service.

734
00:33:31,350 --> 00:33:33,670
So it's just phenomenal,
I love it.

735
00:33:33,670 --> 00:33:35,140
>> Typekit is phenomenal.

736
00:33:35,140 --> 00:33:37,039
I have a I have
a couple of questions,

737
00:33:38,110 --> 00:33:39,440
but I'm going to start with the.

738
00:33:39,440 --> 00:33:41,860
The one that I'm going to
forget first.

739
00:33:41,860 --> 00:33:44,940
What's fascinating about doing
all that

740
00:33:44,940 --> 00:33:48,760
is the information
that the venue gets as well.

741
00:33:48,760 --> 00:33:50,640
Because, OK,
so I put in all that

742
00:33:50,640 --> 00:33:52,360
and I use the example you used

743
00:33:52,360 --> 00:33:55,050
that I'm going to visit
the accessible toilet.

744
00:33:55,050 --> 00:33:56,640
Will start giving them an idea

745
00:33:56,640 --> 00:33:59,440
of how many people are
actually using their toilets.

746
00:33:59,440 --> 00:34:04,660
I know it's brilliant
for the for the vendors,

747
00:34:04,660 --> 00:34:05,990
for the businesses.

748
00:34:05,990 --> 00:34:07,890
You get so much
good customer data.

749
00:34:07,890 --> 00:34:11,870
And once again, this is not just
for people with disabilities.

750
00:34:11,870 --> 00:34:14,130
Everybody, everybody back,

751
00:34:14,130 --> 00:34:15,520
>> whatever it is
for just people

752
00:34:15,520 --> 00:34:17,230
with disabilities right now.

753
00:34:17,230 --> 00:34:19,240
But I can see the expanded
in the future

754
00:34:20,030 --> 00:34:22,050
as I want to level
the playing field.

755
00:34:22,050 --> 00:34:24,310
>> I agree.
I agree, but I'm just saying

756
00:34:24,310 --> 00:34:27,630
that we should
only hopefully I like

757
00:34:27,630 --> 00:34:31,270
when we build solutions that
help all of society one day.

758
00:34:31,270 --> 00:34:32,490
Yes.

759
00:34:32,490 --> 00:34:36,600
Yes, that's the other question
I would have to real quick

760
00:34:36,600 --> 00:34:40,580
is mainly these services
are in the UK.

761
00:34:40,580 --> 00:34:42,010
Am I correct in saying

762
00:34:42,010 --> 00:34:43,250
>> you and Ireland?

763
00:34:43,250 --> 00:34:46,430
So it's a time zone thing
until we launch the web app.

764
00:34:46,430 --> 00:34:49,240
So it's all based
on the time zone at this time.

765
00:34:49,240 --> 00:34:52,940
But yet Dublin,
as we launched with Irish Rail,

766
00:34:52,940 --> 00:34:54,600
they have an interesting
station in Dublin

767
00:34:54,600 --> 00:34:57,610
and we're going to be rolling
that out to other stations soon,

768
00:34:57,610 --> 00:35:01,980
but also Headway Ireland Charity
and Enable Ireland

769
00:35:01,980 --> 00:35:06,010
and also and Sullivan,
which is deaf blind charity,

770
00:35:06,010 --> 00:35:07,950
also have the system.

771
00:35:07,950 --> 00:35:10,610
And so it's increasing
all the time,

772
00:35:10,610 --> 00:35:12,510
but we need more people
to request it.

773
00:35:12,510 --> 00:35:14,710
When somebody requests it,
it's installed.

774
00:35:14,710 --> 00:35:19,180
When somebody says to us,
Yeah, it's about requesting.

775
00:35:19,180 --> 00:35:21,870
>> Yeah, and I did not mean
to speak over you

776
00:35:21,870 --> 00:35:23,420
and it's in English right now.

777
00:35:23,420 --> 00:35:26,780
Are there enough of these
to go into other countries?

778
00:35:26,780 --> 00:35:28,750
And then I know that Neil
has comments, so I'll be quiet.

779
00:35:28,750 --> 00:35:30,010
>> Yeah, we get asked
all the time,

780
00:35:30,010 --> 00:35:31,260
When's it coming?
When's it coming?

781
00:35:31,260 --> 00:35:32,480
When's it coming?

782
00:35:32,480 --> 00:35:34,380
And part of the answer
is when you want it.

783
00:35:34,380 --> 00:35:36,370
And the other part, especially
in the UK and Ireland.

784
00:35:36,370 --> 00:35:38,890
But the other part is once
we are in a position

785
00:35:38,890 --> 00:35:42,500
to be able to bring it to the
United States, Australia, Israel

786
00:35:42,500 --> 00:35:43,960
and a lot of the guys
access Israel,

787
00:35:43,960 --> 00:35:46,810
they've we've talked about it
quite a few times.

788
00:35:46,810 --> 00:35:49,850
Austria, we've had
lots of talks with Greece.

789
00:35:49,850 --> 00:35:52,940
We've had lots of talks
in Amsterdam.

790
00:35:52,940 --> 00:35:55,060
So there's lots of people
out there who are saying,

791
00:35:55,060 --> 00:35:56,350
when's it coming?

792
00:35:56,350 --> 00:35:58,150
Well, when we've grown
to the size

793
00:35:58,150 --> 00:36:00,180
that we can actually
deliver it, right?

794
00:36:00,820 --> 00:36:05,140
>> So before I thank our friends
for keeping it

795
00:36:05,140 --> 00:36:09,630
on that which I will do,
as we mentioned Nestor,

796
00:36:09,630 --> 00:36:12,980
and that's a very
British organization,

797
00:36:12,980 --> 00:36:15,100
but essentially
it's the visit

798
00:36:15,100 --> 00:36:19,430
of the government arm's
length body.

799
00:36:19,430 --> 00:36:25,620
So it's funded by the government
to foster innovation

800
00:36:25,620 --> 00:36:29,000
so they invest in strategic
innovation projects

801
00:36:29,000 --> 00:36:32,590
for for the for the country,
for the good of the country.

802
00:36:32,590 --> 00:36:35,470
And they have a particular
street strategic focus

803
00:36:35,470 --> 00:36:38,720
right now around inclusion,
aging and learning.

804
00:36:40,210 --> 00:36:41,890
>>
And so would they be considered

805
00:36:41,890 --> 00:36:45,330
we would we might call
that a quasi government agency

806
00:36:45,330 --> 00:36:47,920
>> in the we call
those arms length bodies

807
00:36:47,920 --> 00:36:49,630
because they're at arm's length
from the

808
00:36:49,630 --> 00:36:50,830
>>
government. All right.

809
00:36:50,830 --> 00:36:53,370
All right. Thank you
for explaining that to us.

810
00:36:53,370 --> 00:36:56,410
non-U.S., I mean,
non UK and Irish.

811
00:36:56,410 --> 00:37:00,130
>> But but they they've been
behind

812
00:37:00,130 --> 00:37:03,000
a lot of successful
innovation projects

813
00:37:03,000 --> 00:37:06,450
that have gone beyond
the sort of the election cycle.

814
00:37:06,450 --> 00:37:08,640
So so that's why,
as you know,

815
00:37:08,640 --> 00:37:10,890
these these organizations
are super important

816
00:37:11,900 --> 00:37:13,850
>> and not the drawings
that they have to end.

817
00:37:13,850 --> 00:37:15,950
Loneliness is such
a massive issue.

818
00:37:15,950 --> 00:37:18,610
Before COVID came along,
it was a big problem.

819
00:37:18,610 --> 00:37:20,840
Well, one of the top
three big problems in the UK

820
00:37:20,840 --> 00:37:23,190
and I'm sure the western world
and everywhere else.

821
00:37:23,190 --> 00:37:28,650
But then it was it was around.
If you can address loneliness,

822
00:37:28,650 --> 00:37:31,440
you address so many
issues in society.

823
00:37:32,140 --> 00:37:35,540
Commercial fitness,
health interaction,

824
00:37:35,540 --> 00:37:38,210
everything comes under.
Am I comfortable leaving?

825
00:37:38,210 --> 00:37:40,270
Of course,
after the pandemic,

826
00:37:40,270 --> 00:37:41,860
people who weren't comfortable
leaving the home

827
00:37:41,860 --> 00:37:43,790
before are even
less comfortable now.

828
00:37:43,790 --> 00:37:46,420
And many people who were
quite introverted

829
00:37:46,420 --> 00:37:47,800
are now even more introverted

830
00:37:47,800 --> 00:37:50,580
because they are even
an extrovert.

831
00:37:50,580 --> 00:37:53,140
But I'm like,
I really have to travel to.

832
00:37:53,140 --> 00:37:55,190
I really have to go
and do stuff.

833
00:37:55,190 --> 00:37:56,680
>> Yeah, yeah.

834
00:37:56,680 --> 00:38:00,040
So I, you know,
I've noticed it too.

835
00:38:00,590 --> 00:38:03,890
So thank you, Gavin.
It's been a pleasure.

836
00:38:03,890 --> 00:38:07,540
As always, we know we're going
to have a good conversation

837
00:38:07,540 --> 00:38:12,200
on on on Tuesday night
before we thank Barclays Access

838
00:38:12,200 --> 00:38:17,610
Microlink and My Clear Text
for keeping us accessible.